A social campaign designed to encourage connection within oneself and with others. Exemplifying empathy and showing that we as humans are not so different from one another. Originally designed for the Penn State Evanisko Project, this campaign was meant to inspire and foster connections throughout Pattee and Paterno Library. Through blunt phrasing and multiple deliverables, this campaign is meant to be a step by step path of inspiring empathy to the students of Penn State.